Any clothing store worth its salt will have a wide array of interior signage to identify different sections of the store, check out registers, changing rooms, promote sales, and direct customers through the racks. All of these enhance the shopping experience and increase repeat business. Arizona Custom Signworks is the local sign company Gilbert retail shops should partner with to ensure they have the most effective signage possible.
Well-designed store signs improve store aesthetics, while the incorporation of store logos and brand colors enhance the store’s brand. These signs may also be used to announce promotions and sales, and help customers navigate through the store, which improves the customer’s overall experience.
There are different types of interior signs for different needs in a retail store. One type you might not think of for retail spaces is wall murals and graphics. These easy to install and remove designs can be printed with anything from photos of clothing models to logos to inspirational slogans. They’re great for a low-cost way to create atmosphere in an otherwise sterile commercial space.
Hanging signs are great for identifying sections of the because they’re hung high where they are easily seen.
Many stores don’t have a single designated area near the exits for registers where customers check out. In this case, signs marking the location of check-out counters are needed. They may also contain information about refund policies, rewards programs, and so on.
Signs for fitting rooms not only mark their location, but also often lay out the store’s fitting room rules, like how many items are allowed in a fitting room at one time.
You may also find illuminated signs in retail stores promoting the brand and giving the store a more professional appearance.
These signs are customizable to match the aesthetic of the store by incorporating different materials. A western clothing store, for example, might go with wood and iron for a more rustic look. Aluminum and acrylic might be a better choice for a more upscale store.
These signs may also include brand elements such as fonts, dimensional lettering, colors, and logos to further reinforce the store’s brand.
In some cases, you might want to illuminate certain signs with LED lights for dramatic effect or enhanced ambiance.
For a project as complicated as designing and fabricating an array of signs large enough to meet the needs of a clothing store, you’ll want to partner with a local sign company with plenty of expertise and experience in this area. A local company will have familiarity with all of the applicable local and federal regulations when it comes to where and how to install your signage safely and legally.
Clothing retail is a competitive business and for clothing stores in Gilbert, AZ, having interior signage which improves the shopping experience while enhancing your store’s brand will make all the difference. Arizona Custom Signworks is a local sign company with a wealth of know how and experience in designing and implementing these types of projects on a large scale.